New £150k gym vows to help everyday people 'become fitter humans'

FITISM, a state-of-the-art personal training facility, will be launched at Somerford Park on Saturday, December 2.

Owners promise members 'a health and fitness experience unlike any other in the area'.

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The gym specialises in 'helping everyday people become leaner, stronger, fitter, healthier humans'.

The gym will provide small group fitness sessions and personal training, delivered by experienced trainers as well as nutrition programming by its in-house registered nutritionist.

A new £150k gym is opening near Holmes Chapel (Image: FITISM)

Former England cricket captain Michael Vaughan officially launch the new gym at a private event on December 1.

Fitism’s holistic approach to health and fitness also encourages members to think beyond the gym, with a personalised accountability programme to help achieve goals, enhance overall wellbeing and focus on nutrition.

Former England cricket captain Michael Vaughan (Image: Mike Egerton PA)

All members undergo an in-depth body scan which provides analysis and benchmarking on body composition and biological age to help support their training goals.

A bespoke app also provides ongoing support, group communication and easy booking.

Director Ali Crawford said: “Our new FITISM Somerford personal training gym will provide people in the area with something completely different to what’s currently available.

“As well as offering expert training, fitness programming and nutritional support, one of the things that sets us apart is our community feel, and how we bring together likeminded people to support each other’s training and progress in a welcoming and friendly environment.

“We cater for all abilities, and all ages, as everything is tailored to an individual’s goals.”

Special events including community evenings, talks, Q&A sessions and collaborations with local businesses will be hosted at the gym.

The company already has gyms in Wilmslow and Bakewell.

Ali added: “More than £150,000 has been invested in our new site to create an inspiring environment with the latest facilities.

“We’ve been helping everyday people become leaner, stronger, fitter, healthier humans through our FITISM concept and we can’t wait to continue to build on this with our third gym in the Somerford area.”

Richard Keyworth, who has more than 20 years’ coaching experience, will manage the new gym, supported by training experts Layla Bannard-Smith, Matt Kay and Rebecca Sampson.

Richard said: “Now is a great time to join our FITISM family and benefit from a healthier, fitter lifestyle as we head into 2024.

“We’ve got some fantastic opening offers and will be running our famous six-week challenge at the beginning of the year.

“If anyone is thinking of starting a new training programme or switching up their current regime we’d love them to come down and see what we’re all about and for a look around.”