Cher Lloyd launches own fragrance

12:28pm Monday 3rd September 2012 in National Entertainment News © Press Association 2013

Cher Lloyd has launched her new fragrance Cher Lloyd has launched her new fragrance

Cher Lloyd is reaching for some new notes - as she showed off her new fragrance.

The chart-topping former X Factor star wore an ivory satin mini-dress and matching heels as she promoted her first perfume in London.

Want U Back singer Cher follows X Factor judge Tulisa Contostavlos in launching her own fragrance.

The 19-year-old star - whose new product is named simply Cher Lloyd - was involved in creating the scent which is based around her beloved vanilla, plus the smell of Indian sandalwood.

The diamond-shaped bottle was even based on a tattoo which she has on her hand.

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