Plans for 375 homes on Ilford's site in Mobberley submitted to council

Knutsford Guardian: Scott Neal from LPC Living, with Peter Elton, MD of Harman Technology. Scott Neal from LPC Living, with Peter Elton, MD of Harman Technology.

PLANS for a £100m overhaul to the home of a Mobberley business, including the creation of 375 homes, have been submitted to council chiefs.

Proposals to redevelop the iconic Ilford Photo site in the village have been sent to Cheshire East Council by LPC Living.

The plans – created by the Pervaiz Naviede Family Trust-owned developer – would see a transformation of the 40-acre brownfield site on Ilford Way, currently occupied by Harman Technology.

The site has produced photographic products for more than a century, however, changes in the imaging market have meant that large areas of the site are no longer required and are costly to maintain.

The proposals would see up to £100m being invested to deliver a modern campus for Harman Technology in a seven and a half acre section of the site; up to 375 new homes; 15 acres of public open space; a new sports pitch with changing facilities; a community growing space for fresh produce and children’s play area; and a developer contribution of more than £735,000 for new school places.

The planning application follows a public consultation held last summer entitled ‘A New Perspective for Ilford Way’, which was a two-day event that generated more than 150 responses.

LPC Living told the Guardian data from that event showed two thirds of residents supported Harman’s desire to stay in Mobberley.

The consultation also showed significant demand for space to grow fruit and vegetables as well as recreational facilities in the village. In addition, nearly a quarter of respondents registered their interest in a new home on the site.

Peter Elton, managing director at Harman Technology, said: “The Ilford Way site has been our home since 1903 but in recent years has become too large for our needs.

“This opportunity to reshape our facilities would enable us to continue as Mobberley’s largest employer and create a contemporary headquarters more suited to our current and future needs.”

Simon Ashdown, director at LPC Living, said: “We have been encouraged by the level of interest shown in these proposals and would like to thank everyone for their feedback.

“We’ve considered all the comments received and made a number of changes to the proposals as a result. These reflect comments about pedestrian and vehicle access, housing density and pressure on the local primary school in addition to the need for allotments and play areas.

“The finalised proposals offer an excellent opportunity to support HARMAN technology’s business, safeguard local jobs, and create a range of public amenities for Mobberley.”

But Gareth Wilson from ‘Residents Against Mobberley Sprawl’ group told the Guardian the ‘massive development’ was too big for the village.

“We do need some new houses but it’s the scale of it, that’s the issue,” he said.

“It’s a massive development and 375 is a huge amount and that will turn Mobberley into a town.

“We’ll probably end up hiring a planning lawyer as there’s no point just moaning, we need to contest it. The flyers were out across the region so I’m not surprised a quarter of respondents said they were interested, I can guarantee that as one of my friends in Lymm received one.”

A detailed planning application for the Harman Technology facility has now been submitted to Cheshire East Council along with an outline planning application for the new housing and community space.

If approved, it is anticipated preparatory work to relocate Harman would commence later this year with the housing to follow.

Comments (6)

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2:08pm Wed 15 Jan 14

gareth303 says...

Residents Against Mobberley Sprawl is wholeheartedly against a development of this scale, which would add hundreds and hundreds of new residents to our village. The majority of the village is against this proposal which is proved out by the 400 people who have already signed our submitted petition.

RAMS is not against careful expansion of our village in a way that retains its character and respects its infrastructure. RAMS IS AGAINST:

Bumper to bumper traffic. Dangerous roads. Traffic jams. Overstretched local amenities. Our children unable to go to school in OUR village. Loss of green spaces & beauty spots. Falling house prices. Lengthy waits for Dr’s appointments. Crowded car parks and, most of all, the VILLAGE we love becoming a TOWN.

If you agree please join our Facebook Group

https://www.facebook
.com/groups/RAMSMobb
erley/

Or visit our website www.mobberleyrams.co
m

Gareth Wilson
Campaign Coordinator
Residents Against Mobberley Sprawl
Residents Against Mobberley Sprawl is wholeheartedly against a development of this scale, which would add hundreds and hundreds of new residents to our village. The majority of the village is against this proposal which is proved out by the 400 people who have already signed our submitted petition. RAMS is not against careful expansion of our village in a way that retains its character and respects its infrastructure. RAMS IS AGAINST: Bumper to bumper traffic. Dangerous roads. Traffic jams. Overstretched local amenities. Our children unable to go to school in OUR village. Loss of green spaces & beauty spots. Falling house prices. Lengthy waits for Dr’s appointments. Crowded car parks and, most of all, the VILLAGE we love becoming a TOWN. If you agree please join our Facebook Group https://www.facebook .com/groups/RAMSMobb erley/ Or visit our website www.mobberleyrams.co m Gareth Wilson Campaign Coordinator Residents Against Mobberley Sprawl gareth303

7:16pm Wed 15 Jan 14

soontobeoutofwork says...

Funny how they never mention the 130 people that are being made redundant as a result of this.
Funny how they never mention the 130 people that are being made redundant as a result of this. soontobeoutofwork

9:10pm Wed 15 Jan 14

chatrouge says...

The population of Mobberley is currently about 2500. Assuming that most of the 375 homes may have 4 occupants, that may potentially increase the population by 1500, which is 60%. This is massive. It will change the character of the area forever. It must be challenged.
The population of Mobberley is currently about 2500. Assuming that most of the 375 homes may have 4 occupants, that may potentially increase the population by 1500, which is 60%. This is massive. It will change the character of the area forever. It must be challenged. chatrouge

4:16pm Fri 17 Jan 14

Lindowpete says...

Brilliant ! Lets create an urban environment with 375 homes in the country side and then take further agricultural land in greenbelt and create an 'urban green space' bribe so the new city dwellers have manicured grass and managed greenery , so they won't get too overwhelmed by real countryside on their door step.... !
PS. Isn't this site in the Manchester Airport Runway 2 Crash Zone ? Or doesn't that matter now theres lots of money on the table....
Brilliant ! Lets create an urban environment with 375 homes in the country side and then take further agricultural land in greenbelt and create an 'urban green space' bribe so the new city dwellers have manicured grass and managed greenery , so they won't get too overwhelmed by real countryside on their door step.... ! PS. Isn't this site in the Manchester Airport Runway 2 Crash Zone ? Or doesn't that matter now theres lots of money on the table.... Lindowpete

11:38am Sat 18 Jan 14

chatrouge says...

As Mobberley has a dispersed population, with some people living in more isolated homes and farms, the actual density of residents in the village centre will actually be increased far more dramatically than my previous post implied.

If development at Parkgate goes ahead and eventually permission is given for the concept of housing on agricultural land on Smith Lane, there will be little more than a field separating Mobberley from Knutsford. Meanwhile Bruntwood's public relations machine is busy trying to persuade us that it would be nice to build on Booths Park as well as the concepts floated in the local plans. Potentially the whole area could change its character.

I strongly feel that objections need to be grounded in policy. A developer can always come up with soothing responses to claims that facilities or roads will be overloaded: they will offer to build new, better ones. Unfortunately policy seems somewhat flexible at the moment.
As Mobberley has a dispersed population, with some people living in more isolated homes and farms, the actual density of residents in the village centre will actually be increased far more dramatically than my previous post implied. If development at Parkgate goes ahead and eventually permission is given for the concept of housing on agricultural land on Smith Lane, there will be little more than a field separating Mobberley from Knutsford. Meanwhile Bruntwood's public relations machine is busy trying to persuade us that it would be nice to build on Booths Park as well as the concepts floated in the local plans. Potentially the whole area could change its character. I strongly feel that objections need to be grounded in policy. A developer can always come up with soothing responses to claims that facilities or roads will be overloaded: they will offer to build new, better ones. Unfortunately policy seems somewhat flexible at the moment. chatrouge

2:19pm Tue 28 Jan 14

gareth303 says...

We've written up an explanation of how to formally object to the council about this application. Its very easy to do and can all be done online if you want. copy the link below into your web browser

http://mobberleyrams
.wordpress.com/2014/
01/23/how-to-object-
to-the-375-homes-pla
nned-on-ilford-way/
We've written up an explanation of how to formally object to the council about this application. Its very easy to do and can all be done online if you want. copy the link below into your web browser http://mobberleyrams .wordpress.com/2014/ 01/23/how-to-object- to-the-375-homes-pla nned-on-ilford-way/ gareth303

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