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Knutsford impresses for first charity fashion event
THE fashion spotlight was firmly focused on Knutsford on Wednesday evening as retailers, restaurateurs, beauty and hair consultants came together to create a night out to remember.
The Knutsford Loves Fashion Night was the first event of its kind in the town and, as well as celebrating local fashion and beauty, raised money for three charities – the British Heart Foundation, Marie Curie and Dress for Success.
The highlight of the night, the fashion show, was held in the Cranford Suite of the Curzon Cinema and Vermilion helped transform the place into a high-end runway.
One hundred and seventy guests looked on as models strutted down the catwalk to the beats of DJ Dan Wilder wearing the latest designs from Emma Beaumont, The Pudding Club, Glamorous, Fat Face Willow, Boutique d’Or, Cocaranti, Bare Necessities and Zapatos.
Peter Murray from Pulse of Perfumery compered the memorable evening and helped to put the models, who were primped and preened by staff from Toni & Guy, Cartman & Mason, Gareth West and Knutsford Medi & Spa, at their ease.
Event organiser Lucy Wilder from Cocaranti said: “We were delighted with the success of the event, and I would like to thank everyone who was part of it, from local businesses, models, customers and guests.
“The fashion show worked extremely well, it was a fantastic collaboration both front and backstage with everyone playing their part perfectly.”
Before heading off for an evening of shopping in town, a raffle was drawn with fashion-forward and indulgent prizes from POP, Cocaranti, Zapatos, Roberta, Glamorous, Knutsford Medi & Spa, Knutsford Bloom, Fat Face, Emma Beaumont, Willow, Boutique d’Or, Gusto, Eturia, Mr Simms, Bare Necessities and The Bath House.
Many retailers supported the night by opening during and after the show, providing shoppers with drinks, nibbles, promotions and providing content for fashion show goody bags.
Mini treatments, make-up applications, hair demonstrations, exclusive peeks at new collections and special offers at restaurants were also available on the night.
Lucy added: “There was a real buzz around the town on the night. We are looking at the possibility of making this an annual event with the aim of making it bigger and better next year.”
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